Alteryx

A last-minute request arose to transform a dozen static banner ads into motion video ads for the Las Vegas Strip—within 48 hours. I scaled the designs into multiple sizes for large-format static digital ads across buses and buildings. When motion became an option, I quickly adapted the assets to video, ensuring they maximized impact in a high-visibility, competitive environment. Leveraging a scalable, modular design approach, I efficiently delivered a seamless transition to motion under a tight deadline. The updated ads launched successfully on the Strip, enhancing visibility and engagement.

CLient Name

Alteryx

Project

Digital Motion Ads

Role

Production Design

Production Optimization

Visual Design

Apps used

Challenge

Approach

Impact